Your Pastor Lifts. Your Trainer Doesn't Pray. Here's Why Both Are Missing Something.
Two kinds of men are walking around with an incomplete picture of what strength is for. One trains without faith. One has faith without discipline. Here is why both are missing something and what t...
The Supplement Industry Stole $50 Billion From Men Who Just Needed to Train Harder
The sports supplement market crossed $50 billion this year. Most of that money produced nothing. Here is what the research actually says works, and where your money does more.
Every Man Has a Morning Routine. Almost None of Them Are Actually Working.
The morning routine industry is worth billions and has produced men who optimize everything except what actually matters. Here is what scripture and behavioral science agree actually works.
5 Things Your Gym Bag Says About You (And None of Them Are Good.)
The gym bag is a diagnostic. Open it up and you can tell what a man's relationship with training actually looks like. Here is what five common contents say about him, and none of it is good.
The Accountability Partner Industry Is a Scam. Here Is What Actually Keeps Men Consistent.
Accountability partners are the most recommended and least effective tool in men's development. Here is what the research says about why they fail, and what scripture says actually works instead.
The compression gear market is worth $8 billion and most of it is junk. Here is exactly how to tell the difference between gear built for training and gear built to photograph well on a product page.