Every Man Has a Morning Routine. Almost None of Them Are Actually Working.
The morning routine industry is worth billions and has produced men who optimize everything except what actually matters. Here is what scripture and behavioral science agree actually works.
5 Things Your Gym Bag Says About You (And None of Them Are Good.)
The gym bag is a diagnostic. Open it up and you can tell what a man's relationship with training actually looks like. Here is what five common contents say about him, and none of it is good.
The Accountability Partner Industry Is a Scam. Here Is What Actually Keeps Men Consistent.
Accountability partners are the most recommended and least effective tool in men's development. Here is what the research says about why they fail, and what scripture says actually works instead.
He Did Not Say "If You Are Strong Enough." He Said "Be Strong."
God did not tell Joshua to wait until he felt ready. He commanded him to be strong before any of the conditions for feeling strong were in place. Here is what that means for how you show up.
We Tested Every Excuse for Skipping Leg Day. None of Them Survived Contact With a Barbell.
We tested every excuse for skipping leg day against the actual research. None of them survived. Here is what happens when you remove the excuses and just train.
The Culture Told Men Their Strength Was the Problem. 42% of Them Just Proved It Wrong.
Gallup confirmed it: 42% of young men now say religion is very important, up 14 points in two years. The culture told men their strength was the problem. Here is what the numbers say they actually ...
